Many designers and other creative professionals fantasize about owning their own business, but the process of starting and running a profitable creative business can seem confusing or intimidating. Our B-Side programming is designed to demystify the business side of creativity with a series of presentations from local industry leaders on creating a business entity; handling finances, accounting, and taxes; writing estimates, contracts, and creative briefs; project management; client relationships; and self-promotion/marketing.
The Money Game: Finances, Accounting & Taxes
May 18th // 6:00–8:00 p.m. // HQ Raleigh
Keynote Speaker: Jessica Jones, CPA
Graphic designers and other creative professionals are often self-employed, but typically receive less business training than other entrepreneurs (if they receive any at all). It may be tempting to regard the business side of our profession as a necessary evil, and a distraction from our true artistic calling, but Jessica Jones is eager to explain why the creative professional who is confident in the administration of their business tasks will actually have more time and energy to focus on their creative work.
In this compact, two-hour seminar, CPA Jessica Jones will cover the basics of financial literacy for designers and other creative professionals, introducing some recommended techniques for achieving financial goals and providing resources for working towards a more organized creative business.
Topics will include:
• The Importance of Administrative Time (putting in the effort to prepare for success)
• Setting Mindful Goals: what do you really want to accomplish?
• Creating a Reasonable Budget (that you can actually stick to)
• Keeping Accurate and Useful Records
• Taxes for the Self-Employed (how to avoid surprises and stress in April)
• Hourly vs. Project Billing
• Invoicing & Collections
• Hiring Independent Contractors vs. Employees
Future Classes (These classes are included with the package deal pricing)
Taking Care of Business: Procedures, Paperwork & Project Management
June 15th // 6:00–8:00 p.m. // HQ Raleigh
Keynote Speaker: Karl Sakas, Business Consultant & Coach for Digital Marketing Agencies
Self-Promotion: Marketing your Business & Finding New Clients/Customers
July 20th // 6:00–8:00 p.m. // HQ Raleigh
Keynote Speaker: AJ McDonald
Panel Discussion: What We Learned the Hard Way
August // 6:00-8:00p.m
Owners of several local design agencies to share their experiences launching and operating a creative company.
What should I bring to the event?
We will provide complimentary hot tea and coffee along with water. In order to be enviromentally conscious we ask attendees bring a resueable mug for coffee/tea or waterbottle for water.
Since you plan to attend several classes (wink...wink), we recommend attendees bring a notebook to take notes.
Do I have to bring my printed ticket to the event?
No, we will have a list of attendees.
What is your refund policy?
If you cancel:
Cancellations received within 3 days of the event may be eligible to receive a full refund less Eventbrite service fee.
Cancellations received 48 hours before the event will not be eligible for a refund.
Cancellations will be accepted via e-mail, and must be received by cancellation deadline.
Refund requests must include the name of the attendee and/or transaction number.
All refund requests must be made by the attendee or credit card holder.
Refunds will be credited back to the original credit card used for payment.
If we cancel:
AIGA Raleigh reserves the right to cancel an event due to low enrollment, inclement weather or other circumstances which would make the event non-viable. If AIGA Raleigh cancels an event, registrants will be offered a full refund minus the service fee. Should circumstances arise that result in the postponement of an event, registrants will have the option to either receive a full refund or transfer registration to the same event at the new, future date. If an event is canceled or postpone AIGA Raleigh will send an email via the email address used to register and be post to their Facebook Page.
Where do I park and is it free?
Depending on where you park you will have to pay for parking. You can park on the street, but depending on the time you may have to use metered parking spaces.
There are several nearby parking decks:
There are several nearby parking lots: