Meet Gordon Pruitt


Name: Gordon Pruitt
Professional Discipline(s): Graphic Designer
Portfolio | Twitter

Why are you involved with AIGA Raleigh?
I’m involved for the main reasons the membership of AIGA promotes, to be a part of a network that increases design’s influence and expands opportunities for designers. AIGA Raleigh is hands down the best AIGA chapter I’ve been involved with. I’m involved with AIGA Raleigh because of a strong and passionate design community that collaborates and connects with the things we love most … design. I also enjoy networking and meeting people in different design disciplines which allows me to explore, share and grow with designers and their experiences.

What is your overriding professional goal?
To energize brand strategies and design solutions that inspires action. To never stop learning and always love what I do.

How do you explain what you do to “regular people?”
I explain that I take written content, pictures and ideas and visually make it appealing to help promote or enhance a service or product.

What professional accomplishment are you proudest of?
I am proud of being a positive professional, dependable team player, and a reliable designer that communicates well with customers, vendors and clients. It’s not one particular design project, but the complete process that makes me proud when the design meets a business objective and ends with a satisfied client.

What is your non-work creative outlet?
I love to spend time with my kids and learn to see life through their eyes. I also love to read and sketch.

What’s your biggest design-related pet peeve?
When bad design happens to good people.

What is the last thing that made you laugh out loud?
Watching Mr. Bean with my kids. So stupid!

If you could wake up tomorrow having gained one ability or quality, what would it be?
The ability to control time. Oh, and to format great looking design in Microsoft Word. … NOT!

Who is your favorite cartoon character?
Wile E Coyote (Carnivorous Slobbius). He is creative, determined and always thinking of his next move and no matter how many times he takes a knock or falls down, he always gets up and tries again. There’s a life lesson in there somewhere.

What have you gained or what do you hope to gain through your involvement with AIGA Raleigh?
I hope to gain a strong networking connection with local designers who can collaborate and support each others efforts in the area of design in our community. I also want to give back to the next generation the things I’ve learned about design and strategy over the years.

What led you to volunteer or join the board?
I wanted to get to know more people in the design community and learn from and support other designers.

What have you done as a board member or volunteer that you are most proud of?
I’m proud that I finally became a member last year and try to make all the monthly meetings. I’m ready to volunteer and do more. Sign me up!

What goals do you have for the future of the chapter?
Get more of my design colleagues involved with the AIGA and contribute design solutions to the community.

What have you seen other chapters do that was really cool?
Would love to see more “how-to” classes/ lunch and learns and one-day seminars on hot topics.



By Amy Lyons
Published April 28, 2013